Building Out a Seasonal Marketing Calendar for Your Brand — and Business!

Building Out a Seasonal Marketing Calendar for Your Brand — and Business!

What do the words “seasonal marketing” mean to you? Do they conjure up visions of sugar plums and dancing bears? Maybe your favorite season is apple and pumpkin spice season, scarves and hats galore.

Seasonal Marketing not only refers to the holidays and actual seasons, it also refers to the dates on the calendar and those national days of X that align with your business.

Right now, for example, I’m running a 15% off all packages booked by midnight on Friday as a tax refund special. And I’ll bet your inbox is full

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The Content Management System You Need to Build Your Business and Your Bank Account!

The Content Management System You Need to Build Your Business and Your Bank Account!

CMS. Chief Marketing Strategist, also, a Content Management System.

WordPress is a CMS, Squarespace is a CMS… these are the tools used to house content online and deliver it to your audience.

And I serve that exact function for Brands, Entrepreneurs and Influencers.

I take your secret sauce and turn it into a business and brand that converts into dollars in your bank account and a fully booked calendar.

Content is King, Video is Queen and I help my clients (at all levels) determine the best

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Episode 5: Your Quick Start Guide to Affiliate Marketing

Episode 5: Your Quick Start Guide to Affiliate Marketing

This episode shares a quick start guide to passive income through affiliate marketing by discussing influencers, affiliate networks and ways YOU can get started today.

Money. It’s power, freedom and something we ALL need. If we let it consume us, then we can truly be lost in an instant but if we find a way to control and respect it? That, my dear listeners, is the key to success.

Happy, happy last week of June! I am SO excited for the Fourth of July this year… the end of the month is always such

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What Content Works on Instagram?

What Content Works on Instagram?

Instagram is the social media It girl of the moment. It’s a great way to showcase the behind-the-scenes of your business and allows your audience to experience things only YOU can share with them… but it does also have its own unique language, customs and challenges.

If social media is a party, Instagram is the hottest club of the moment. It’s where everyone wants to be and where everyone who is anyone is “seen.” It’s the Meatpacking District of the 90s.

Ok, I get that it’s popular, but what’s the best content to share?

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Experts are a Dime a Dozen: Three Ways to Identify a TRUE Expert

Experts are a Dime a Dozen: Three Ways to Identify a TRUE Expert

An expert is someone who lives, breathes, eats and sleeps the work they do. That’s not to say that they don’t have many interests or areas of expertise, but to identify someone as a true expert — especially in the social media marketing space — can be a challenge. This guide is meant to help you get a sense of whether or not this “expert” really knows their stuff so you can get back to the work of building your brand, business and bank account.

Why Should You Care What I Have

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