Diversification of Monetization: How Entrepreneurs Can Self-Fund, Sustain their Success and Survive any Economic Downturn

Diversification of Monetization: How Entrepreneurs Can Self-Fund, Sustain their Success and Survive any Economic Downturn

Monetization is, quite simply, how you earn money. It can be from a business, a book deal, cryptocurrency, passive income, affiliate collaborations and speaking engagements. It can be from a 9-5, a side hustle and a full-time success story. Building your wealth allows you to have choice and when we are able to stay at choice, we truly thrive. (more…)

True Confessions: I Made a Major Mistake in My Business… Here’s How You Can Avoid it

True Confessions: I Made a Major Mistake in My Business… Here’s How You Can Avoid it

I really effed up this time.

Sure, I built a six-figure business in six weeks. Earned six figures in six months of my second year and am on track to continue to earn multiple six figures in my third year in business but boy oh boy did I screw something up.

When it came to my content and my websites, I screwed up royally by separating out my sites and diluting my web traffic.

Why This is a Big Mistake

As you build your business as an entrepreneur, it’s important to consider

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B2C or B2B: Why Most Entrepreneurs Want to Reach B2C… and How to Do It

B2C or B2B: Why Most Entrepreneurs Want to Reach B2C… and How to Do It

Business to Consumer or Business to Business – which marketing style is right for you? Well, with the rise of entrepreneurship and side hustle businesses, consumers are business owners… at least in the US. According to a CNN money article, 44 million Americans have some form of a side hustle. That’s a hell of a lot of business opportunities. And unless you’re selling enterprise software exclusively, you might want to consider adding B2C to your strategy, even if you’ve been a historically B2B service provider in the past.  (more…)

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15 Reasons Why You Should Schedule Instagram Posts

15 Reasons Why You Should Schedule Instagram Posts

Instagram is one of the most popular social media platforms today. It is a “kinder” Facebook by many accounts and is one of the best ways to monetize your brand. But if you’re not treating it like a business, you’re not giving it the attention it needs to succeed. Here are some reasons why you should treat your Instagram like a business and create a strategy that converts.

Later.com recently shared this post “8 Reasons You Should Be Scheduling Instagram Posts in 2018.” They’re great reasons, really and truly. From

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How To: Survive the Facebook Algorithm Change

How To: Survive the Facebook Algorithm Change

“I get by with a little help from my friends…” The Beatles said it best (and you can listen here if you’re looking for a #MusicMonday suggestion) and that’s how you’re going to survive the Facebook algorithm change.

In 2016, Facebook shifted gears — publishers (that’s businesses as well as public figures, entrepreneurs and anyone who wants to use a business page to sell on Facebook) were pushed to the background and content from your “friends” came to the foreground.

In 2018, Facebook is doubling down

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Digital Domination: What It Takes to Create a Brand that Converts

Digital Domination: What It Takes to Create a Brand that Converts

How many times have you read that consistent content will get you clients? It’s 1000% true but what does it really mean? What is consistency for YOUR audience and YOUR brand? How much content does your audience want from you? Learning the answers to these questions is the key to digital domination and in this post, you’ll learn what it takes to create a brand that converts.

Consistency is Queen… Content is King

In today’s 24/7 digital world, content IS king. Consistency is, as I said in this interview in 2017

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