Investing in Facebook Ads is a great way to grow your audience. That said, there are several levels of spending and each carries its own realistic set of goals and success.

Under $500

This level of spend is great for a free event. It’s a quick hit, should only run 5-8 days and is going to bring in a diverse audience that may or may not be interested in purchasing your products and services.

$500-$1500

This is a great budget for follower/fan growth. We were able to grow the Facebook audience for one client

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